Friday, May 24, 2013
Citing an expansion of corporate focus, Kristie’s Kreations recently announced it has changed its name to CAPOW. The new name reflects a broadening of the services offered by the promotional branding firm. The focus of CAPOW is to help their customers capture the power of their brand.
From this focus, the name of the company was developed....Capture and Power......CAPOW!
Founded in 2001, Kristie’s Kreations' primary focus has been in the area of custom embroidery. Capow’s emphasis is now on consulting with businesses about branding their company logo in a
variety of ways such as embroidery, screen print, rhinestone apparel and promotional products as well as consulting with other creative design firms and their clients.
When Kristie Bradford, Capow's president started the long process of deciding on a new name, there were many names that were put through the ringer.
“Our name change and more comprehensive services are dictated by the marketplace,” says Kristie Bradford, Capow President. “We're finding that our engagements go beyond personalized
gifts and embroidering company logos on shirts. We will still offer our exemplary embroidery service but will also offer other branding solutions to cover all of our customer's logo branding needs. We are
also broadening our services to include screen print, rhinestone apparel and promotional products. We're now consulting with other creative design firms as a branding resource, and providing them
with logoed branding solutions designed specifically for their clients.”
“We offer the vast knowledge and experience of a large promotional products firm, yet our size allows us to retain the quality and service commitment of a local personal-service branding
What makes Capow different? The first answer to that question is quality. We work very hard to make sure our customers are happy with our work. Because we offer in house digitizing, we are able to control the quality of the digitizing (creating the stitches for the embroidery design) and the quality of the embroidery.
Capow, located in Fishers, Indiana, started in February 2001 under the name Kristie's Kreations as a company that specializes in custom embroidery. Over the years we have added screen printing, rhinestone apparel and promotional items to our selection with putting the focus on logo branding.
Logo Branding is very important to businesses whether they are an association, a small company or large corporate business. Capow's goal is to help businesses have fun with their logo branding. There are so many different options for branding and it is important that just the right items be chosen for your particular needs. We will personally work with you to develop just the right product for you!
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